Tag Archives: experience design

5 Ways Improv Tools can pump up your meeting or event

The Engaging Event Series, #6

Much as we might like to control our day-to-day existence, the fact is that we live in an unscripted world, where we are constantly called upon to think on our feet–in other words, to improvise.  Most of us usually associate “improv” with comedy and theater.  Some have described it as “organized chaos” (not that different than life in general, when you think about it).  But it turns out that Basic Improv Techniques can provide us with opportunities to encourage bonding, collaboration, brainstorming and creative problem-solving–pretty common objectives whenever you get a group of people together.

This time around, I’m featuring a Guest Post by Jenise Fryatt, who’s one of my favorite bloggers about new ideas in event experience design. Among other things, Jenise creates content at Engage365 , Sound & Sight and EventProv.com.  In this post, Jenise shares a few things she learned about using improv while attending the 2011 Applied Improvisation Network Conference  in Baltimore last June.  In Jenise’s own words:


Here are 5 things I learned about how improv skills, games and concepts can enhance and even transform events and meetings.

1 – Help people connect and have fun
Be it a small group session or a large general session with hundreds of people, there are improv-inspired games that can get people smiling, connecting, bonding and having fun. Sometimes they were as simple as a game called Back to Back that helps people get to know each other in a fun, musical chairs way, or the Diamond Dance, in which participants stand up next to their (theater style) seats and mimic the dancing of the person in front of them.

2 – Teach communication skills for better learning, networking
Improvisors are EXPERT communicators who are trained to use much more than words in connecting with others. They learn these skills through games like Zip,Zap,Zop; Red Ball, One Word Story and much more. Nearly every game that improvisors use is an exercise in effective communication. Practicing such games at a conference is a fun way to teach skills that will not only help attendees get more out of your event, but will help them in the situations they return to at home.

3 – Create your presentation with your attendees
What if you became comfortable with taking your presentation in a different direction than you had planned. What if you actually co-created it with your attendees?

Time after time sessions at the AIN conference followed this non-structure. It wasn’t about the presenter imparting knowledge alone. The attendees played a great role in what direction it took. In fact, I often got the feeling that the presenter learned as much from the attendees as the attendees learned from the presenter.

Improvisors learn to be very PRESENT oriented and because of this, they are much more aware of learning opportunities and are quick to seize the moment. So what if the original plan gets dumped? As long as attendees are finding more value, it’s worth it.

4 – Work together to solve a problem
Crowd-sourcing is a great way to get information and it’s used widely on the internet through surveys and polls. But an event where you have them all in one room presents an opportunity for doing this that won’t take days or weeks. You can do a lot in under a 1/2 hour.

The AIN conference organizers wanted to use the group to help create better branding. During a session of nearly 30 people, they had individuals take turns sharing one word he or she felt defined AIN. The words were written on flip charts.

After each person had shared two words, the group was divided into smaller groups of 4 people each. Each smaller group choose 6 of the previously chosen words. Each group reported what their words were and a dot was placed by each word. Then the words with the most dots were chosen to be used in crafting a branding statement about AIN.

I was impressed by how well this quick process got to the heart of who the AIN attendees are and what they care about.

5 – Practice dealing with difficult situations
One of the general sessions employed a game (invented at the conference) for applied improvisors to address obstacles they face in selling their services. All 100 participants chose stations labeled either AIN or the name of one of our ideal clients, i.e. event planner, business schools, etc.

Each client group invented a persona and identified some of the obstacles they face. Then each person in a client group (of about 3 or 4) took turns facing off with an AIN member who was selling applied improvisation services.

It was very illuminating. Some of the insights gained included; how important it is to understand and use the terminology of potential clients; establishing a relaxed, friendly rapport is extremely helpful and practicing such conversations can really help to address issues ahead of time. The whole exercise took less than 1/2 hour.

Being around people who have in common a love of  “making stuff up”  was energizing and inspiring beyond words.  I hope to give you more of a feel of it in future posts.  But something that I think all of us AIN conference attendees also share, is the conviction that improv isn’t magic.  The tools that make us highly creative are tools that can be used successfully by anyone. AIN is an organization dedicated to spreading the word and I’m very proud to be associated with it.

(To view this post in its native habitat, follow this link to Eventprov.
Thanks, Jenise!
)

How have you used or seen improv techniques applied to your own event experiences?

 

For 10,000 Bonus Points:

  • For improv ideas, check out this laundry list of Improv Games (oddly enough, some of them double as drinking games…)
  • You might also be interested in this TED Talk by Stuart Brown, exploring the serious subject of Play:



Conference design strategies that deliver a punch

The Engaging Events Series, #4

In my last post about Meeting Design, I talked about the two fundamental principles for enhancing the impact of any meeting: 

1)  Minimize The Presentation Time, and
2)  Ramp Up The Interactive Time. 

I also promised a sample list of techniques that I’ve seen used or experimented with, that ratchet up the ROI on the time invested by sticking to the guiding value of “Get on, get to the point, and get off!”.  The value of this approach is that attendees can spend less time passively “receiving” information and more time processing it and figuring out what to do with it. As you’re reading, think about other similar approaches you’ve witnessed, because you might be asked to share one yourself when this is over.  

  • TED Talks.  Let’s start with the most famous example of concentrated presentations in a group setting.  I’m told that when TED talks were originated, speakers were asked to expound on a subject of their choosing, with a limit of 6 minutes to get their point across.  The current formula allows for a relatively comfortable 18 minutes, but I’m sure a lot of speakers have been used to getting 45 minutes or more to address the same topic.  In any case, this requires the speaker to get very focused on the underlying message they want to convey and to deliver that message in a compelling manner.  Note that you don’t need the TED folks to come to town in order to use this technique—just find your own experts. (Or show a YouTube video of a TED Talk.)  And keep in mind that what will make a TED-style talk most impactful is if the presentation is followed by an interactive discussion, where audience members are given the opportunity to do their own talking!  That’s what will ensure a connection between the ideas being presented and actually learning and applying them after everyone has gone home.

  • Flash Point.  MPI created this approach for their conferences.  Similar to TED Talks, a series of industry experts get 15 minutes each to present on a relevant, thought-provoking topic, which again requires them to concentrate their message.  Flash Point sessions can last a few hours, with attendees filtering in and out according to their personal interests (and the quality of the performance, of course).

  • Pecha Kucha.  Adrian Segar, author of Conferences That Work, describes this technique as “haiku for presentations – twenty slides automatically advanced, each shown for twenty seconds, while the presenter shares his or her passion about a topic. Because each presentation lasts just 6 minutes and 40 seconds, presenters are challenged to be concise, targeted, and creative—and you can pack eight attendee presentations into an hour-long conference session.”   20 slides, 20 seconds for each slide, then make room for the next topic.  That requires focus…generally a good thing!

  • Learning Lounges.  Jeff Hurt of Velvet Chain Consulting describes this PCMA initiative as “an adult learning playground with a blend of informal and formal learning.  It consists of a variety of 15-minute, interactive education sessions, live webcasting, and self-directed learning groups.  Learning Lounge features at the 2011 Convene Leadership event in Vegas included peer-to-peer discussions, six theaters offering continuous 15-minute TED style presentations, the Social Media Expert Bar, the Supplier Showdown, and the PCMA365 Livestreaming Studio.

  • MPI’s Solution Room.  Used at EMEC in Dusseldorf this year and on the program for MPI-WEC this month, The Solution Room is a 90-minute, attendee-led wrap-up session for enhancing reflection, learning and change action.  Using “unconference” techniques instead of presentations, speakers from previous concurrent sessions are used to facilitate the conversation and answer questions, while attendees help each other determine best practices for their own businesses. It combines self-reflection and coaching by both experts and colleagues sharing similar challenges.

  • Cafe Conversations.  A precursor of The Solution Room, I first saw this approach at MPI’s MeetDifferent in Houston a few years ago as a breakout session option.  A large whiteboard placed just outside of a large conference room listed the table numbers inside and attendees could write whatever topic or current issue they were interested in discussing next to a table number and then go sit down at that table.  As others arrived, they could scan the list of topics on the whiteboard and either join a table of interest, or add their own subject to the list and start their own table.   Before long, there were more than a dozen tables in action–some had such a large group that there were double rings of chairs around a banquet round;  at others only two or three people may have landed.  But in each case, everyone was talking about a topic they had elected to participate in.  And if they found that the discussion was not engaging enough, they had the option to simply stand up and move to another table with an interesting topic.

  • 1-Minute Sound Bites.  Another technique for applying and sharing what’s been learned is simply to  pause every so often (ideally, after every 7-10 minutes of new information presented) during a presentation to allow tables or small groups of participants to take just one minute to exchange ideas about what they found to be most valuable about the ideas just presented.  This is another example of Chunking material so that it will be absorbed, retained, and taken back to work!

  • Mind-Map Tablecloths.  A variation on the 1-Minute Sound Bite is to cover tables with paper tablecloths and provide markers for each table to capture group mind-maps that illustrate concepts or applications that the participants have been discussing.  Participants are given the opportunity to collaborate and literally create a picture of their most compelling ideas.

  • Key Takeaway Feedback Cards.   Before letting everyone scatter, as a presenter I sometimes will ask each attendee to fill out an index card (or it could be part of an evaluation form–as long as it’s not too long!) that will tell me one key takeaway that they will take back to work with them.  If there will be an opportunity for follow-up, I may also ask them to identify one question they still have, or something they would like to know more about now that the session is over. That not only gives me valuable information to work with in the future, but it also provides an opportunity for each person to review and summarize their own thoughts about how they might apply the ideas offered during the session when they get back to their workplace. When it comes down to it, that’s the whole point, right?

Have you seen or used other strategies to deliver a punch to your meetings or conferences?  Feel free to share them in a comment below.


“Are we making any difference?” Engaging Events Series, Episode 2

What can an event planner learn from a couple of physics professors? 

In his book What the best college teachers do,  Ken Bain tells the story of two physics professors at Arizona State University who wanted to find out if all of the time and effort they put into planning and delivering their courses was really making any difference in the way their students thought about things.  So they set up a very simple experiment: they would choose one fundamental physics concept and measure whether their physics course made a significant impact.  They decided to focus on the principles of “motion” and their students’ understanding of how motion actually works.  They pre-tested their students, did their normal 15-week semester gig and then re-tested everyone at the end.  And guess what? They found that, despite all of the time and effort expended by all, when it was all over their students thought about motion pretty much the same way as they did before they took the course. 

As a professional trainer and college professor myself, that story scared me half to death.  If you’re in the business of planning events, you should be, too.  Because it suggests that much–maybe even most–of the event experiences we create (and a classroom is definitely an event) may not be making much of a lasting impact and, if that’s the case, then we’re wasting a whole lot more of our time than we are aware of–not to mention forfeiting tremendous opportunities to make a meaningful difference in people’s lives while we have them gathered together. 

What can we do to help ensure we’re having an impact? Well, it appears that one key element of effective event experience design is a variation on the “less is more” rule: make sure you’re focusing on just a very few critical points or objectives—or maybe even just one.    Of course, this requires some consideration of what your most important outcomes are.  What do you want to be different once the event has concluded?  Which goals are must-haves, and which are just nice-to-haves?

Now back to that physics class: one lesson learned, according to Ken Bain, is that it’s better to focus on just two or three main concepts or competencies and hammer the hell out of them, and not worry so much about covering everything in detail.  Often the mistake we make is to try to cover too many bases at once, because we’re afraid of leaving out something important.   In the case of a college course, this can take the shape of trying to get to the end of the textbook before the semester is over, even if it means that we don’t fully lock in the most important ideas or skills along the way.  There’s nothing wrong with accomplishing multiple objectives at the same time, but not if it means failing to nail the most important ones.

We live in a world where it feels like there is never enough time to do what we need to do.  But remember that old time management adage: “there’s always enough time for the things that are most important.”  The next time you’re planning an event program or experience, don’t worry too much about doing as many things as you can with the time you’re allowed.  Instead, start by making sure you get the most important outcomes really right.  Because in the end, that’s what will make it worth the time and money you’re investing!


%d bloggers like this: